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Perspectives on helping behavior

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 theory explains altruism in an evolutionary perspective. Since natural selection aids in screening out species without abilities to adapt the challenging environment, preservation of good traits and superior genes are important for survival of future generations (i.e. inclusive fitness).[4][5] Kin selection refers to the tendency to perform behaviors that may favor the chance of survival of people with similar genetic base.[6][7][8]

W. D. Hamilton has proposed a mathematical expression for the kin selection:

rB>C

"where B is the benefit to the recipient, C is the cost to the altruist (both measured as the number of offspring gained or lost) and r is the coefficient of relationship (i.e. the probability that they share the same gene by descent)."[9]

An experiment conducted in Britain supports kin selection[9] The experiment is illustrated by diagrams below. The result shows that people are more willing to provide help to people with higher relatedness and occurs in both gender and various cultures. The result also show gender difference in kin selection which men are more affected by the cues of similar genetic based than women.

Reciprocal Altruism

Reciprocal altruism

Reciprocal altruism is the idea that the incentive for an individual to help in the present is based on the expectation of the potential receipt in the future.[10] Robert Trivers believes it to be advantageous for an organism to pay a cost to his or her own life for another non-related organism if the favor is repaid (only when the benefit of the sacrifice outweighs the cost).

As Peter Singer[11] notes, “reciprocity is found amongst all social mammals with long memories who live in stable communities and recognize each other as individuals.” Individuals should identify cheaters (those who do not reciprocate help) who lose the benefit of help from them in the future, as seen in blood-sharing in vampire bats.[12]

Trade in economic trades and business[13] may underlie reciprocal altruism in which products given and received involve different exchanges.[14] Economic trades follow the “I’ll scratch your back if you scratch mine” principle. A pattern of frequent giving and receiving of help among workers boost both productivity and social standing.

Reciprocal altruism

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